Multi-channel paid media planning and execution that maximises your return across Google, Meta, and beyond.
Book a Free Audit CallRunning ads on one platform is a single point of failure. Audiences shift, algorithms change, CPMs spike — and if all your revenue comes from one channel, you feel every wobble. Multi-channel paid media spreads risk and compounds growth.
We build a unified paid media strategy that allocates budget intelligently across Google, Meta, YouTube, LinkedIn, TikTok, and Display — based on where your customers are and what stage of the funnel they're in. Every channel earns its place or gets cut.
A complete paid media operation — strategy to execution
A unified media plan that maps each channel to a specific job: awareness, consideration, or conversion. No channel runs in isolation.
We track performance at channel, campaign, and ad set level. Budget shifts to what's working — weekly, not quarterly.
One dashboard that consolidates Google, Meta, and all other platforms. Clear view of blended ROAS, CPL, and attributed revenue.
Audiences built on one platform are mirrored on others. A warm lead on Google sees you on Meta and YouTube. No prospect escapes.
Systematic A/B testing across formats and platforms. We learn what messaging, visuals, and offers work — and roll winners out at scale.
We monitor what your competitors are running — their ad creative, channels, and angles — and use that intelligence to stay ahead.
Four stages from audit to multi-channel scale
We analyse your current ad accounts, historical performance, and competitor activity. We establish baselines and identify quick wins.
We design a channel mix tailored to your goals, audience, and budget. Each platform gets a specific role and KPI target.
Campaigns go live in a coordinated sequence. Creative is adapted for each platform's native format and audience mindset.
Weekly optimisation cycles shift budget to winners. Monthly strategy reviews expand what works and test new angles.
Multi-channel campaigns, measurable outcomes
We ran a coordinated Google Search + Meta Retargeting + LinkedIn Awareness strategy. Prospects saw the brand at every stage. Demos tripled.
Google Shopping and Meta conversion campaigns running in parallel with a YouTube remarketing layer. Customers converted faster with less friction.
Google Search captured high-intent traffic. Meta awareness campaigns warmed up cold audiences. Display retargeting converted fence-sitters.
“We were Google-only and had no idea what we were missing. Gromatrics added Meta and LinkedIn into a coordinated strategy and our pipeline nearly quadrupled in three months.”
“I was managing three ad platforms myself and it was chaos. Gromatrics unified everything, cut my CPL by 38%, and I now see the full picture in one dashboard. Game changer.”
“The strategy was the missing piece. We had the budget, we just needed someone to allocate it intelligently. Revenue from paid channels is up 3x year on year.”
Book a free paid media audit. We'll review your current setup and show you exactly where budget is being wasted.
Book a Free Audit Call